Simple, Transparent Pricing
No hidden fees, no complex tiers. Just straightforward value for your team.
Launch
Replace guesswork with instant, defensible insights you need to win your next pitch.
$349 per month
($4,188 annually)
KEY FEATURES
Grow
Scale your strategic rigor and weave that ‘golden thread’ of insight through every brief.
$899 per month
($10,668 annually)
KEY FEATURES
Scale
Empower every team with a central, defensible source of truth for strategic research.
$1,699 per month
($20,388 annually)
KEY FEATURES
Enterprise
A complete research intelligence platform to give your organization a decisive edge.
Let’s Talk
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KEY FEATURES
*Exact annual savings versus month-to-month pricing are 14.67% for Launch, 15.25% for Grow, and 15.0% for Scale.
Common Questions
What happens if I go over my monthly project limit?
When you reach your plan’s limit, you will be prompted to upgrade to the next plan (e.g., from Launch to Grow) to unlock a higher project capacity. Your work is always saved, and you can upgrade instantly at any time to add new projects.
Do unused projects ‘rollover’ to the next month?
No, unused projects do not roll over. Your project allowance is refreshed automatically each month on your billing anniversary date.
What if I make a mistake? Can I delete a project and get my ‘slot’ back?
A project is counted toward your limit when you click “Create Brand Insight” in Step 1. While this action can’t be reversed to return the project, we’ve designed the platform so you can easily correct and refine your work. You can manually edit the Step 1 output, and freely delete and regenerate your Step 2 (Audience) and Step 3 (Personas) outputs as needed.
Can I change my plan (upgrade or downgrade) later?
Yes, you can change your plan at any time. Upgrades take effect immediately, while downgrades will take effect at the end of your current billing cycle (monthly or annual).
What is your cancellation and refund policy?
You can cancel your subscription at any time. Your plan will remain active until the end of your current billing cycle (monthly or annual), and you will not be billed again. All refund requests are handled on a case-by-case basis; please contact our support team to discuss your situation.
What payment methods do you accept?
We accept all major credit cards, including Visa, Mastercard, and American Express.
What exactly counts as one “project”?
A project is officially counted against your plan’s limit as soon as you click the “Create Brand Insight” button in Step 1 to begin your brand research.
What do you mean by “unlimited users”?
It means you can invite your entire team to collaborate at no extra cost. The Team Administrator can add an unlimited number of members and assign one of two roles to manage their permissions:
Team Administrator: Full access to create, edit, and delete projects, plus complete access to all account settings and billing.
Editor: Can create, edit, and delete projects, but cannot access account or billing settings.
Do you offer a free trial?
We’re working on a free trial option. For now, you can book a demo and we’ll walk through the platform for a project or client of your choice.
Who is the ‘Enterprise’ plan for?
The Enterprise plan is a fully customizable solution for large organizations whose requirements exceed our standard plans. This typically includes needs for custom project volumes, bespoke data integrations, advanced security, or dedicated account support.